The Firm
Szakacs Law is a Calgary-based personal injury law firm focused on helping auto accident victims get the recovery and compensation they deserve.
Clients that choose Szakacs Law depend on Dale Szakacs and his team to take care of the paperwork and guide them through the entire legal process.
The founder of the firm, Dale Szakacs, previously defended insurance companies before switching sides. As a result of his experience defending insurance companies, Szakacs Law has unique insight into the inner workings of the insurance claims process and they know how to build a case to maximize your fair compensation.
In essence, they know how insurance companies think and operate and they know what clients need to do to receive an optimal and fair settlement.
The Problem
Before working with Devante Group, they were running paid Google ad campaigns with some ongoing SEO. Their marketing efforts were yeilding an extremely high cost per lead, minimal ROI, and there was no clear path to generate local demand consistently and predictably.
Most importantly, their current marketing efforts were not sustainable or profitable – meaning that left unfixed, it was just a matter of time until they would lose market share to competitors.
The Solution
After meeting with the Managing Partner Dale Szakacs, Devante Group uncovered the key problems, identified growth opportunities, and implemented strategies and tactics that led to exponential year-over-year growth.
Here’s what Devante Group helped Szakacs Law with:
- A redesigned website that started generating more monthly conversions (phone calls and leads) than ever before
- Localized SEO strategy
- Reputation management
- Hyper-targeted Google ad campaigns
- Content marketing
- Marketing & sales automation to improve follow-ups, engagement, and nurture more leads
The Results
- 614% Increase in Monthly Conversions (phone calls, leads, and inquiries)
- Reduced CPA (cost per lead) by 92%
- 328% Increase in Phone Calls
- Went from #50+ to #1 on Google Search + Google Maps for multiple keywords
This all led to Szakacs Law eventually expanding to surrounding cities including Edmonton, Alberta – within just 18 months of working with Devante Group.
Client Feedback
I have seen my leads increase tenfold.
"I have been working with Devante Group for a few years now, and the experience has been great.
I have seen my new leads increase 10 fold since my last SEO. Also the service is stellar.
They are always available and address any issues immediately."