We help CMOs, CEOs, and business owners create and execute a winning marketing strategy designed to reach their goals.
With a strong track record of generating over $22M in revenue for our prestigious clients, we’ve discovered that we especially enjoy working with certain types of clients.
In this article, you’ll learn what we look for when we partner with clients, as we only take on clients that fit the “Exemplary Client” profile.
We can help you if you are:
- A growth-centric company that has a proven product (SaaS) or service and wants to impact more.
- Tired of trying to figure out how to market more effectively, without much to show for all the time you spent on marketing so far.
- Striving to positively and genuinely impact communities around them, whether local or online… and not just for the PR, publicity, or media coverage.
- Driven to develop leaders internally (within your company), if only you had more customers. You understand that leaders create leaders.
- Authentic, genuine, and ethical in your approach to the marketplace and by extension, the world.
- Someone who operates with integrity at all times – no matter how much revenue is at stake.
- Willing to learn from mistakes and use the lessons to improve.
The Exemplary Client
- Currently manages, operates, or owns a company that delivers an outstanding product or service, and is highly reputed because of it.
- Is entrepreneurial in the sense that they often have tons of ideas but little time to execute all of them. They probably keep a little black book full of business ideas – a vault of sorts.
- Wants to turn marketing into a profit-center, but has challenges building and optimizing digital infrastructure, so it attracts, engages, converts, and retains customers profitably.
- Typically, this shows up in the form of a lack of the right KPIs, lack of buy-in from the leadership board, under-resourced marketing budget, and/or no way to show ROI from marketing initiatives and sprints.
- Wants to engage us because of our experience, expertise, and reputation combining strategy, tactics, systems, staff, and technology. Ultimately, they need structure and realize it. Our whole ethos is centered around our capacity, capability, and drive to achieve – and exceed – the results our clients experience when working with us.
- Understands the value of a HNW (high net-worth) network of vetted and accomplished individuals. They also want to expand the net-worth of their personal network over time.
Exemplary Clients Are:
- Ready to share the responsibility for their growth – from diagnosing the problem(s) to prescribing the most effective and/or efficient solutions that drive actual change
- Responsive, communicative, and willing to share challenges + successes, and being extremely quick to implement recommended optimizations
- Punctual, prepared, and take ownership of both problems and solutions
- Results-driven and in it for the long-term. They’re open to adjusting the resources and investment needed to achieve target goals. They are looking for a long-term growth partner, an invisible force that holds them accountable yet pushes them to grow in ways never experienced – because that’s what partners do.
- Flexible, innovative, and consistent when it comes to trying out new ideas, initiatives, and directions.
- Open to advice and guidance on other business areas such as sales, onboarding, and retention. Our immense track record has enriched us with practical experience in increasing client profits by implementing strategies and tactics in other areas of their business.
They are extremely competent, skilled, hard-working and have a great sense of humour – and understand that a strong friendship is a natural byproduct of a strong business partnership.
They’re extremely satisfied with our relationship and this is evident in their ongoing loyalty. They understand that we thrive on the integrity of our results and the exceptional care, guidance, and strategy we provide to our clients.
Consequently, they have recommended us countless times, and have helped us become who we are today – all so we spend more time growing together. Our clients are our lifeblood, and we treat them as such.
If this all sounds like you, and you’d like to explore what it would be like working together, book a Free Intro Call with us today.
